OLI BOOTH ARCHITECTURE
Tāmaki Makaurau Auckland

(Architecture)

Brand identity and website design for Oli Booth Architecture, an Auckland practice creating deeply personal residential spaces. A grounded, landscape led system designed to communicate intention, clarity and craft through restrained typography, considered layout and a calm digital presence.

A brand identity and website that taps into the distinctive intentionality of the OB A design philosophy.

Established by Oli Booth in 2016, OB A seeks to understand how landscapes, alongside each client’s routines and ways of living can inform a grounded and curated response to the environment. These moments and happenings that would once be overlooked are honoured within the OB A process, embedded into the very fabric of the architecture — creating a platform for connection, and a bond between the people and the space that is deeply personal.

It was important to clearly communicate this very intentional process through the OB A identity and website design. A reductive typographic system is utilised alongside a distinctive art direction approach. The moments that are integral to the OB A process are captured beautifully by Samuel Hartnett through a series of video stills – expressing the feeling that is evoked through these special spaces.

Photography Samuel Hartnett